Bud Light sales dip after trans promotion, but boycotts often don't last : NPR

Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.

How Target, North Face have responded to backlash against Pride campaigns : NPR

Bud Light sales plummet 26%, along with 5-10% drop in other ABI beverages as well, in wake of Dylan Mulvaney fiasco : r/stupidpol

Trump Suggests End To Bud Light Boycott

Bud Light sales plunged after boycott over campaign with transgender influencer, company reveals

Bud Light boycott 'has legs' as sales outlook thrown into doubt

Bud Light sales plunged after boycott over campaign with transgender influencer, company reveals

Boycotts rarely work, experts say amid Bud Light anti-trans backlash - ABC News

Bud Light sales down after partnership with transgender influencer Dylan Mulvaney - Washington Times

Bud Light “Boycott” May Not End, Here Is Why - Marketing Accountability Standards Board

The business of boycotts: What can corporate America do?

Bud Light Sales Down Again in Latest Week Since Boycott Calls